The launch by Nintendo of its new Wii U before Thanksgiving helped to push sales of the console to over 400,000
November 28, 2012 – The launch by Nintendo of its new Wii U before Thanksgiving helped to push sales of the console to over 400,000. The new console by Nintendo is the first major console by Nintendo to be released in six years and not surprisingly, it sold out only days after going on sale. The original Wii console had 600,000 units sold in only eight days after being launched in November of 2006.
Nintendo would not make any comments regarding the sale of the new Wii U, but the U.S. based president of the company, Reggie Fils-Aime said on Wednesday that all hardware sales in the U.S. reached over 1.2 million units, which includes Wii, Wii U, DS and 3DS.
Fils-Aime went on to say that, essentially the Wii U is sold out and the company is doing everything possible to replenish stock of the new console as quickly as possible. He said that retailers were doing the best they can to have new consoles on store shelves. However, he says the moment the product reaches retail, it is immediately sold out.
Nearly every new technology piece today, such as the iPhone 5 by Apple, the iPad 4 or mini iPad, the Nexus 7 by Google, the Nexus 4, or the Surface tablet by Microsoft, is selling out quicker than companies can restock them. That was also true for the original Wii, which in 2006 created lines of customers hoping to get one of the new consoles.
However, the president of Nintendo does not feel the same will happen with the new Wii U. He said the Wii was just a unique phenomenon, as it was not until 2009 that you could find a console available in stores. He said the company learned a number of lessons by what happened with the original Wii console and has done things differently this time and they are making sure that retailers have stock replenished much quicker.