app store has now reached a total of more than 40 billion downloads since starting
January 08, 2013 – Cupertino, California tech giant Apple has seen its app marketplace reach unprecedented new heights. In 2012, the company had 20 billion downloads on the site and the app store has now reached a total of more than 40 billion downloads since starting. Nearly 50% of that total of 40 billion has taken place just in 2012. Those totals do not include updates or re-downloads.
There are more than 500 million active user accounts on the Apple App Store. In December of last year, the app store set a new record with a total of 2 billion downloads for one month. Developers of apps for the store are also reaping rewards for being contributors, as Apple says its content creators have received more than $7 billion for their apps.
Senior Vice President Eddy Cue of Apple’s Internet Software and Services division called 2012 an incredible year for developers. He said Apple continues to invest in giving them best system to work within so they are able to create apps that are the world’s most innovative.
On developer who earned rewards was Keith Shepherd. The Imangi Studios co-founder earned profits during 2012 and said they were just looking to create a fun and simple game to play, but when it (Temple Run) hits the App Marketplace it took off. He said Temple Run was downloaded 75 million times during 2012.
Not everyone is so full of joy however, one Barclay’s analyst said he was cutting the price target for Apple stock pending any announcements on this spring’s new products to be launched.
An app analytics business, Distmo, also said that the App Store has been steadily outgrown by Google Play over the last four months. However, they pointed out that as far as absolute revenue the Apple App Store remains in front.